A PHOTO

guy:

I always thought that if I won the lottery I wouldn’t spend the cash on a car, but after looking at this I think that idea is out the window. Here is a little more from GQ

For years we’ve been jonesing for a revived version of the original 1966 Ford Bronco. Thanks to Icon, an L.A.-based boutique manufacturer of industrial-grade SUVs, it’s back and more beastly than we remember. The body panels come from lightly worn vintage Broncos, but the rest is all brand-new, including axles from a military supplier and the 420-hp V-8 engine. The cabin keeps with the utilitarian theme: You stare at gauges inspired by Bell & Ross’s pilot watches and sit on woven Chilewich vinyl because, as Icon founder Jonathan Ward says, “Leather doesn’t last for shit.”

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